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In-Cosmetics Looks at Brazil…From Germany

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By: TOM BRANNA

Editor

GERMANY: Beauty is big business both in Brazil and at In-Cosmetics. Now, the two will share the stage in Hamburg, Germany, when In-Cosmetics opens a new Country Focus feature sponsored by Beraca that will explore how the South American country has become one of the powerhouse nations in the cosmetics industry. According to industry experts, with sales of $42 billion in 2012, the Brazilian cosmetics market represents 58% of the Latin American beauty and personal care market and is home to more th...

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